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Script Development

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Pre Production

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Post Production

Duplication

Pre Production Planning

Instructions: Please check or fill in whatever applies to your project.

Project Information
Project Name:
Contact Person:
Phone:
Email:

I. Purpose

1. Classification
How would you classify your project:
	Commercial
	Sales/Marketing/Promotional
	Training
	Educational/Informational
	Product for Sale
	Other:

2. Title

What is your working title?

3. Description

Please describe the scope/goal of your project in one sentence.

4. Length
What is the estimated length of your program(s)?
If "Other", please specify:

5. Audience

Who is your intended audience? Be as specific as possible.

6. Outcome

What is your intended outcome? What do you want viewers to think, feel and do? How will you know you have succeeded?

II. Pre-Production

1. Deadline

When do you need to have this project completed?

2. Budget

What is your estimated budget range for this project? $

3. Script-writing
A. Would you anticipate having the scripts written...
	By someone from your company?
	By our creative writing staff?
	Through a collaborative effort?
B. Who will be involved in the final script approval process?

III. Production

1. Quality
What level of quality is appropriate and desirable for this project?
	Corporate/Industrial (adequate)
	High-end professional (impressive)
	Broadcast Quality (knock their socks off)

2. Format
Do you have any existing visual elements for use on this project? Check all that apply.
	Still Photos		Slides
	Overheads		VHS recordings
	S-VHS recordings		3/4in
	3/4sp		Hi8 recordings
	Betacam SP recordings		1" D2
	8mm film		16mm film
	35mm film

3. Client Approval
Would you or your representative be available for quality assurance during all phases of production?
	Yes
	No

IV. Post-Production

1. Audio
A. What music might be most appropriate for this project?
	Pre-produced library music
	Customized or original music
	Post-scored original music
	Copyrighted popular music
B. Do you have any songs in mind? Please list or describe.

2. Graphics
A. Do you have any applicable camera-ready artwork?
	Yes
	No
B. About what percentage of your project might involve graphics (i.e.: artwork, text, support, backgrounds) versus live video? %
C. For this project, do you envision using animated graphics?
	Yes
	No
If yes, please describe what they might look like:

V. Presentation

1. Distribution
How will the finished video project reach the end user or viewer?
	Through existing channels of distribution
	On a bookshelf or in a catalogue

2. Quantity
How many copies do you think you'll need right away?
	In the hands of a sales or marketing representative
	Mailed or given to clients or prospective clients
	Broadcast or cablecast
	As a classroom or training material
	Other (specify):

3. Packaging
Do you have any plans or ideas about packaging (i.e.: labels, graphic design, copy, artwork, colors, blister-wrap, etc.)?

VI. Pay-off

By what means will you detemine success for this project?

VII. Content

Please write a brief paragraph or two describing your project

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